Cheers! Lexus are done being people-pleasers

January 22, 2018

Lexus are unconcerned that their LF-1 Limitless concept, unveiled in Detroit, is making a few people shake their head. Still, they could have been braver...

 

 

Yes, we're pleased to announce that one car brand, at least it seems, is done caring about conservative design and pleasing people, and is now all about designing with spirit and character. In the process, they're churning out exciting concepts like the LF-1 Limitless and just hoping that people will like them anyway. Hypocritical much? 

 

 

Still, they don't care either way it seems and Kevin Hunter, the president of Toyota Motor Corporation’s North American design studio, speaking to Australian publication CarAdvice, said that he is "okay" with the fact that some people don't like the face of the LF-1 Limitless concept. 

 

This story, which was broken in South Africa by Car Magazine, seems all too odd - and we'll tell you why: Firstly, the LF-1 Limitless concept is not that over the top (or can't we see it?) and secondly, it's a bit of a publicity stunt, isn't it? Not the car, but the fact that Hunter essentially says he doesn't care what people think, which, of course, is not true. His job, after all, relies on people liking his designs.

 

 

So, what would have really been cool (and brave) is if Hunter broke from the mold and said "The people who don't like it are obviously blind idiots and don't know anything about car design!" 

 

Now, that there is what we want to read about! That there would have really been done being a people-pleaser!

 

And besides, what would have been the harm in saying that anyway? The people who liked it would have still liked it anyway, feeling vindicated in their tastes, and the people who didn't like it would still have hated it too (and deep down questioned their tastes and whether they actually are a little boring). Think next time Kevie, think boi!

 

Oh - and then there's us by the way, who should be Hunter's truest fear. We think the LF-1 Limitless concept is, well... meh. 

 

 

 

 

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