All-new Audi A1 revealed - but what's new?

The lights. The lights are new. 

If you haven't read much of GT MAG, this may come as a surprise to you, but we find Audi as exciting as a night with Ouma, which, to be fair, can be fun at times.

Especially when the wine starts flowing and you and Gogo-dearest start dancing to deep hip-hop tunes and she's like 'I dig your generation', and you like, 'I dig your old school moves!'.

You know - those sorts of nights that end up with Dad thinking that he's the dance-floor boss and every one goes home at 11.

Jip, that's Audi for you and we need not look further than the R8 to understand that Audi actually still has a living grand mother available that, hear this, you can still buy brand new. Still. 

Indeed, the last time Audi changed its face, AKA was still launching the hip-hop trio, Entity, and Bonang was celebrating her sweet 16th. Yes, that's how long ago it has been since we've gotten a really fresh, and properly new Audi and isn't that sad? 

Because, look a little harder Simba. Is this really a new Audi A1 or is this the same Audi A1 with a set of Ford Focus ST wheels from 2006 and a new set of lights? Oh, and then there's that little cheeky gap between the grill and and the bonnet, which is actually quite cool.

But, the rest? The rest looks very much like the old A1 to me, which is not necessarily a bad thing, but a thing. A thing Audi likes to do.

Look we don't dislike this A1 as much as we can dislike some Audi products, but just find it a bit of the same-old, same-old, especially when its rivals seem to reinvent the wheel every time they give us something new.

The Fiesta for example is clearly new, and although recognisable, has reinvented itself yet again. Polo - same story. But this A1 is barely any different from the old, which again we will admit is not necessarily a bad thing - it's just an annoying thing. 

We understand all too well that every car brand has their DNA and that they should stick to it. But Audi, it seems, don't quite get that concept and what we get from them are twins, twins and more twins on different diets, and everything, year in and year out, model in and model out, just looks the same.

Sure, you'd rightly ask us, especially in the case of the Audi RS3, why fix what isn't broken? And sure, you would be right.

But remember, VW, BMW, Mercedes and Ford very often fix what isn't broken but when they do, you look at it and you're like, 'Oh, I see now what was broken.'

Be assured, Audi would be the same if they dared do some fixing. 

Official stats have not been released yet but expect the S-version of this to be pretty brutal. It will arrive with a 2-litre turbo and in something this small, expect a healthy dose of whiplash.